Service · Pricing & lease structure

Price and position premium inventory for your market.

A2B reviews your pricing, product mix, lease terms, and underperforming inventory in the context of buyer needs, event access, included benefits, and comparable offers. You receive prioritized recommendations for where to test changes.

Service Overview

How the service works

The problems it addresses

  • Pricing decisions lack a consistent view of product value, buyer needs, and comparable offers.
  • Rates from other venues are difficult to compare across product configuration, event access, and included benefits.
  • Lease terms and rental availability are not always evaluated together.
  • Renewal decisions can overlook contracted access, actual use, and buyer objectives.

How A2B approaches it

A2B reviews premium pricing, lease terms, rentals, event access, and included benefits to understand how each product is positioned.

We examine relevant comparable offers while accounting for differences in product configuration, events, benefits, and market. We distinguish posted asking prices from confirmed sales where that information is available. Buyer and sales evidence helps identify pricing and product changes worth testing.

Where booking data is available, we pair dated public asking-price observations with booking pace, realized prices, promotions, and remaining inventory to identify dates or products that may warrant testing.

Andrew turns the findings into prioritized recommendations for rates, terms, and underperforming inventory, with the supporting assumptions and limitations visible.

Why benchmarks matter

Choose benchmarks that fit the product and buyer.

The comparison problem

A rate from another venue is useful only with context. Compare product configuration, event access, included benefits, buyer market, and whether the figure is a posted asking price or a confirmed sale.

  • Product
  • Events
  • Benefits
  • Buyer market
  • Price type

Factors used to assess comparability; no price estimate shown.

What gets reviewed

A2B reviews the pricing, terms, and inventory decisions that affect each product:

Lease and rental mix Event-level pricing Term length and escalators Available inventory and demand Comparable offers Product-level performance

Lease and rental decisions can affect availability and pricing, so A2B evaluates their relationship where relevant.

Deliverables

What you receive

  • Pricing and lease-structure review
  • Product-level pricing and positioning recommendations
  • Comparable-offer analysis
  • Game-level rental pricing and inventory recommendations, where booking data is available
  • Prioritized action plan

Get started

See what A2B can do for your premium business.

A 30-minute conversation about your most pressing buyer, pricing, or sales decision.